What is the Big Deal with Article Marketing?

What is Article Marketing Anyway?

Article marketing is one of the major resources Internet marketers have for advertising on the web.

You start by writing an article, or hiring a copyrighter to do the job, on a subject
related to your website. The article provides interesting and relevant content for individuals searching the web.

The articles may contain interesting facts about a particular subject, a human interest story, and information on current issues, advice, and anything else that is somehow related to a product or service you provide.

For example, as you write, you may choose to write an article related to reading and writing.
So, you write a researched human interest article about the prevalence of Illiteracy in today's society.

The information presented in the article is based on current data, but contains facts most people would not even consider.

For instance, did you know that many individuals able to read and write are still considered functionally illiterate?

Now, you may be asking how this article can be considered advertisement for my copyrighting business.
As part of the article, will write about how important it is to be able to properly
convey information to be a successful businessperson.
Then, will provide an embedded link within the article that the reader can click on, to be directed to my site, so they can avail themselves of the writing services.

In addition, as a writer, you may also offer my services as an online tutor for other writers who want to improve their own skills, or learn more about writing for business success.

So, you can leave another embedded link within the article, to lead budding writers to the offer for tutoring services.
Thus, while your article may become an entertaining source of trivia to the readership, it also contains important links back to your site, which has the potential to generate more business.

Why Should You Bother?
Any Internet marketer, who is any good at what he/she does, will tell you article marketing is only one source for advertising and generating business. So, if writing is not your forte, or you are simply too busy, why should you even bother with article marketing?

After all, hiring a writer cuts into your net profits, and you can always pick another means of advertising.

Right?

Not exactly. Whether you advertise through article marketing, social networking, blogging, newsletters, or emails, writing is a critical component.
The reason article marketing is so important can be summed up in one word-exposure.
Today, the major search engines are leaning toward a consumer oriented Internet. As a result, many engines are making a concerted effort to cut down on spam, ban the offenders, and provide the consumer with quality information, and not simply
an attempt to convince the individual to part with his/her money.

Instead of one big sales gimmick, the search engines want the surfer to find helpful information, compelling copy, interesting and educational writing, and light reading for fun.
Thus, your future customers or clients do not have to feel the pressure of one sales pitch after another. Instead, they have read something worth their time, and they have the option to click links for further information or service, without any pressure or spam tactics.

In short, article marketing is a critical component of successful Internet marketing. Although you will avail yourself of other advertising strategies, a well-read article, with carefully embedded links will intrigue many readers and encourage them to seek further information. Search engines will be pleased, which could eventually lead to greater exposure for your business; and you will know you are implementing a tried and true form of advertising.

Top 100 virus-infected websites

Norton Symantec warning: Simply visiting one of the "Top 100 Dirtiest" websites" - without downloading or even clicking anything - could expose your computer to infection.
Malware is malicious software that can damage a computer without the owner's consent.

Some of Websites you have to avoid:

* 17ebook.co
* aladel.net
* bpwhamburgorchardpark.org
* clicnews.com
* dfwdiesel.net
* divineenterprises.net
* fantasticfilms.ru
* gardensrestaurantandcatering.com
* ginedis.com
* gncr.org
* hdvideoforums.org
* hihanin.com
* kingfamilyphotoalbum.com
* likaraoke.com
* mactep.org
* magic4you.nu
* marbling.pe.kr
* nacjalneg.info
* pronline.ru
* purplehoodie.com
* qsng.cn
* seksburada.net
* sportsmansclub.net
* stock888.cn
* tathli.com
* teamclouds.com
* texaswhitetailfever.com
* wadefamilytree.org
* xnescat.info
* yt118.com

How To Use Craiglist:

1. Go to www.Craigslist.org
You will land on a page that looks similar to this. From here you want to find where you’re located. If you’re in the US find your state and click on it. (The US Cities section is a shortcut to the cities that use Craigslist the most).

2. Once you find your state, select the city you live in. (if they don’t have your city you can make a suggestion to add you city and then search a city close to yours for what you’ll learn in this lesson.

3. Now that you’ve found your city (or one near yours) there are two sections that you’ll want to pay attention to: the Community and Services areas. (The buy, sell, trade is more for personal use)


In the community area you want to find places where you can advertise your business. I’d suggest the Local News section and Events as starting places. IN those two areas you can write listings on your opening, any specials that you’re offering etc.


The services section is where you’ll continually post the services you offer. If you’re a barber post your listing in the beauty section. I might also post my listing in the skill’d trade section. If you fall into any other category you can post in there as well. Be sure you’re not over posting – if you post more than once per day in the same section it will be automatically removed.



How To Write A Listing

In any advertisement for your business there are some important components that make a listing “good.” Here are some things you want to include in your listing:

* A subject line that attracts your customers eye
* A subject line that has a benefit in it for the customer to click your link * Include contact information – if the goal of your ad is to get visitors to call your business, put a phone number. If you want them to check out your site, put your website URL (a URL looks like this – http://www.yourwebsitehere.com
* An offer – give them a reason to choose you over everyone else. Give them a bonus for going to your site. When you’re uploading your listing you have a chance to upload pictures – include an attractive picture of your business, and then have a coupon image created that customers can print out (giving them more reason to come to YOUR business over your competitors


Here’s a few sample listings pulled from random cities on Craigslist and how they can be improved:

****************************************************

Men's & Womens Hair Cuts For Only $6 !
Hello, my name is Bob Slay and I am a
student barber at the Boise Barber College.
We offer quality haircuts for men & women
at only $6.00. This is a great deal with gas
and the economy like it is.

Give us a try, you will not be dissapointed.
All cuts are supervised by an instructer.
Please ask for me as I am trying to build
my client base. Walk on in and ask for
Bob, or call ahead and make an appointment.

BBC Phn#378-9933...... My Cell#6954660.......
3027 N Cole Rd, Boise

Thanks, and I look forward to providing you
with a great product at an unbelievable price


****************************************************


BARBER (OAKLAND PARK FLEA MARKET)
BARBER LOCATED AT THE OAKLAND PARK
FLEA MARKET AT (LORRAINE'S BARBER SHOP)SPECIALIZE IN ALL TYPES OF HAIR
CALL (754 366-7687 ASK FOR STEVE-O


****************************************************

Will cut your hair at your home.
I am Warren moon the barber
I am warrenmoon from Harlem NY. I
specialize in hair cutting, for personal,
T.V entertainers, and professional
sports figures.
I make house calls.and photo shoots.
Sharp lines and eye catching cuts!!!!!!!
Flexible hours.
References with phone numbers.
Very reasonable rates!!!646 667 6534
SERVICING- Broward, and Miami Dade
My name is warren you can reach me at
646 667 6534

****************************************************

How to split test and track your listings

Split testing your listings can be a very simple task, but a difficult task to track if you’re not logging information as you go.

First start out by writing one listings. Now decide which feature you want to test – this could be the headline, the features or benefits you included in your listing, or even the location of your stores.

Once you’ve decided what you want to test, make the change you want to. Now add both of your adds into a spreadsheet. I use excel, but Google Docs has a free version if you need it.

Now at the bottom of each add, with the exact same offer and only one item changes, add a coupon code. Make sure you write down which add had which code. Then as visitors come to your website or into your business and use the code keep a tally of which codes were brought in. At the end of the month you can now see which ad out performed the other based on how many coupons you received.

Now you can get rid of the add that did poorly and create a new add for the next month testing another offer following the exact same process.

Here’s an example: Let’s say owned a barbershop and create an add to get more people into the shop. Below the first ad created.

BARBER (OAKLAND PARK FLEA MARKET)
BARBER LOCATED AT THE OAKLAND PARK
FLEA MARKET AT (LORRAINE'S BARBER SHOP) SPECIALIZE IN ALL TYPES OF HAIR
CALL (754 366-7687) ASK FOR STEVE-O

Membership Site Basics

You've probably heard how lucrative starting a membership site can be. Getting paid every month from members willing to pay your monthly fee for access to your websites content is an incredibly profitable method of generating recurring income.

With your own community, you can develop credibility, build brand awareness and establish yourself as an authority in your niche.

So, with the many positive elements to building a membership based website, how can you utilize existing tools and resources to instantly create a powerhouse of subscription based sites in a short amount of time?

Membership Gold Rush is a collective resource showcasing quick-start strategies to building profitable continuity based websites.

From maximizing conversion rates to subscriber retention, I will cover all of the bases to creating, running and managing a successful membership community.

Whether you have ever set up a membership website before or not doesn't matter.

The strategies featured within this guide are simple and straightforward. All you need to do is follow along, step by step, and apply the techniques in each chapter.

One of the great things about starting a membership site is you can simply take your hobby, existing specialized knowledge or interests and quickly turn it into a profitable business.

You can even begin developing a membership site on a part time basis, and as it grows, you can consistently add new content as you go, rather than having to spend weeks developing an abundance of content upfront.

Planning for and setting your site up for auto-responders, automated sign-ups, payment processing, automated cancellations, and removing refunded customers from your database is all part of a successful membership website.

By incorporating these strategies into your existing membership website or when creating a new membership website, you will be able to maximize your income tremendously.

It all begins in evaluating the different membership models available as well as choosing your overall topic.